SOCIAL MEDIA STRATEGY
A clear strategy for
social media success.
Practical social media strategies designed to help businesses create better content, attract the right audience and build a stronger online presence.
Whether you're struggling with consistency or simply don't know what to post, Pixelkind provides clear, actionable strategies tailored to your business.

WHY SOCIAL MEDIA STRATEGY MATTERS
A great social media presence starts with a plan.
Many businesses know they should be posting on social media but struggle to stay consistent or create content that actually supports their goals.
Without a strategy, social media often becomes a guessing game.
A tailored strategy helps you understand your audience, identify content opportunities and create posts with confidence.
Why choose
PixelKind?

Strategy Built Around Your Business
No generic templates.
No AI-generated content calendars.
Every strategy is researched and tailored to your business, audience and goals.
You'll receive practical recommendations that are easy to implement and designed to help you create content with purpose.
WHAT'S INCLUDED
Everything you need to create content with confidence.
Audience Research
Understand who you're trying to reach and what matters to them.
Caption Ideas
Example captions to help speed up content creation.
Content Pillars
Clear themes and topics that guide future content.
Hashtag Guidance
Relevant hashtag suggestions to improve discoverability.
Content Ideas
Tailored post and video ideas designed around your business.
Competitor Insights
Identify opportunities and learn from others in your industry.
WHO THIS SERVICE IS FOR
Perfect for businesses that want to improve their social media.
This service is ideal for:
✓ Trades Businesses
✓ Local service providers
✓ Start-ups
✓ Consultants & freelancers
✓ Small businesses looking to grow online
✓ Creators
✓ Businesses Struggling With Content Ideas

SOCIAL MEDIA STRATEGY PACKAGES
Simple, actionable strategy packages.
STARTER
£149
Perfect for businesses looking for fresh content ideas.
Includes:
• Audience overview
• 15 post ideas
• 15 short-form video ideas
• Caption suggestions
• Hashtag recommendations
GROWTH
£295
A complete social media roadmap.
Includes:
• Audience research
• Audience values & demographics
• Content pillars
• 15 post ideas
• 15 video ideas
• Caption suggestions
• Competitor analysis
• Platform recommendations
• Hashtag recommendations
• Content planning guidance
• PDF strategy document
PRO
£495
For businesses wanting a detailed long-term content plan.
Includes:
• Everything in Growth
• Expanded audience research
• Expanded competitor analysis
• Content opportunities
• Content calendar recommendations
• Additional content ideas
• Growth recommendations
• Detailed PDF strategy document
OUR PROCESS
A simple 4 step process.
01. Discovery
We learn about your business and your goals.
02. Research
Audience, competitors and content opportunities.
03. Strategy Development
Build your personalised social media strategy.
04. Delivery
Receive your strategy document and recommendations.
A PERSONAL APPROACH TO SOCIAL MEDIA
Pixelkind helps businesses across the UK improve their social media presence through practical, easy-to-follow strategies.
While based in Berkshire and proud to support local businesses, services are available nationwide.
Frequently asked questions:
Is this social media managemnet?
No. This service focuses on strategy and planning rather than managing your accounts.
Can you create content too?
Yes. Content Creation services are available separately.
Which platforms do you cover?
Instagram, Facebook and TikTok are the most common, but recommendations can be adapted to your business.
Will this help me grow faster?
A strategy provides direction and removes guesswork, helping you create more focused and consistent content.
Ready to stop guessing what to post?
Get a tailored social media strategy designed around your business, audience and goals.
Got a question, a project idea, or just want to say hi?
Our inbox is always open and we love a good chat!

